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Women's Loungewear & Intimate Apparel
Starry Nights
3 years. 7x ROAS. One retained partnership.
Client since April 2023 · Pakistan
Key numbers
3+ Years
Tenure with AGG
PKR 11.2M
Total ad spend managed
16,221
Total orders driven
7.05x
Blended ROAS
21.3M
Impressions
PKR 79M
Revenue generated
Achievements
- +Scaled ROAS from 3x at onboarding to a sustained 7x+, more than doubling efficiency while scaling spend
- +3-year retained partnership built on consistent month-on-month growth
- +21.5M impressions delivered across 10.3M unique users at an avg cost per purchase of PKR 691
Channels
Meta
Scope
Full account management covering strategy, media buying, content and creative strategy, and funnel optimization across multiple product lines.
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