How Starry Nights Boosted Sales with a 13.28 ROAS in Just 2 Months?

Client: Starry Nights
Industry: Fashion and Apparel
Challenge: Low Return on Ad Spend (ROAS) and Stagnant Sales
Solution: Strategic Facebook Advertising Campaigns
Results: ROAS of 13.28 and Rapid Sales Growth in 2 Months

We partnered with Starry Nights, a lingerie-focused fashion brand, to tackle their low ROAS and inability to scale profitably. By conducting extensive creative and audience testing, we identified winning combinations that resonated with their target market. These successful combinations were then scaled within a single CBO campaign, delivering outstanding results—Rs 5,713,000 in sales at a ROAS of 13.28 in just two months. This rapid turnaround not only boosted profitability but positioned Starry Nights for sustainable growth.